Tag: 411 voices

If you could give advice to start-up entrepreneurs…

I recently attended a bridal shower and this question was posed… “What would be the one piece of advice to give to a new couple?” Lots of great pearls of wisdom were generated by the shower attendees. A lot of what was said really resonated with me.

During the drive home I realized that I could extend this question to “wanna be entrepreneurs”.  What would have been the “gems of information” I wish I had known before I journeyed in to becoming a “solo-entrepreneur” aka solopreneur?

Before I arrived home I actually had amassed quite the list! So, here in no certain order are the things I learned in the past 10+ years! Feel free to use the comment section to add your sage words, as well! And, if you are looking for some great biz information check out the start-up #entreps column in the Huffington Post by my 411 Voices colleague, Sandy Abrams.

  1.  Seek advice from experts in starting a business. Some people find the Small Business Association in their area a huge resource. I owe a debt of gratitude for the help I received in launching SIGNING FAMILIES to Karen Geary, my first mentor, who I met at a special program for start-up entrepreneurs via the Howard Community College in Columbia, Maryland. Mentors can help you learn how to protect your intellectual property, trademark your business name, obtain a business license and set up bank accounts. There is a “ton of stuff” you probably will need to learn including perhaps about research and design, writing a business plans, etc!  So… to reiterate… seek advice of EXPERTS!
  2. If you don’t “do numbers” – get an accountant! Know where your money is going and be mindful of your expenses.  Remember that there are strict rules for tax purposes regarding what is a business and what is deemed a “hobby”.
  3. Sometimes you have to spend money to make money! What I mean by a saying I have said more than once in front of audiences is that you need to have a marketing / advertising budget. It pains me to see creative people start a company only to have it fall flat as there were no plans for advertising. Sigh.                                                                   By the way – have an AMAZING website and a strong social media presence.
  4. Be kind as nothing good has come out of being a mean entrepreneur.  Competition will happen. Others will have different or even better ideas than yours.  Look inside yourself on how to be successful and don’t blame “the other guy” for ruining your business.
  5. Hire competent people.  An intern can be a valuable asset to your company or a disaster. Remember they are learning and you are offering them an opportunity. Interns, as a rule, shouldn’t be running your company.  Hire people who are able to do the job because they are experts at the job.
  6. Pay fair wages. Period.
  7. Stay educated and give back to your local area. Nearly every profession changes – stay on top of the “learning curve”.   There is value to seeking help from those who have walked a similar path.  Be proactive and attend networking meetings and join your local chamber of commerce.
  8. Not all good ideas become successful businesses.  Not all people can be successful entrepreneurs, even if they have good ideas.  Why? EGO!  Some people believe that all they need is a great concept and charm to succeed. Sorry – charm isn’t usually associated with ROI.
  9. Give back to your community by supporting local charitable organizations. 
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Having a great idea doesn’t always guarantee a successful business!

 

Now your turn to add to the list in the comment section below. 

Need last minute UNIQUE shopping ideas? I got you covered

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 Tired of mall parking lots or endless waiting in line? Feeling overwhelmed by online shopping – especially Amazon?  Need help this holiday season for ideas that are not the “same old, same old”?  Then you have stumbled upon the right blog to direct you to some great gift options.

There was a time when women had limited career choices and often found income by selling beauty products or home goods, such as Tupperware or Mary Kay Cosmetics.  Now with the calendar turning to 2016 women are continuing to sell these products, but there is a distinct change. Instead of the reward being a bit of “pocket money” these women are making some serious income.  And, the selection of products is outstanding and millennials will enjoy them as much as baby boomers!

I introduced you to Anita Garcia in the Part One of  my blog about the women entrepreneurs from Beach Cities Breakfast Club (BCBC). What I didn’t relate was that she has been selling Tupperware for more than four decades. YEP! That is 40 years of selling these timeless home products! Tupperware maintains their tried and true product line, yet introduces fresh ideas on a regular basis. Tupperware of 2015 is not your mother’s (or grandmother’s) company.  Want to revisit the land of Tupperware? Connect with Anita by clicking here!

Mary Kay Cosmetics also has a reputation of empowering their representatives to be self- reliant entrepreneurs and smart business women. Lori McConnaha is the BCBC rep for Mary Kay Cosmetics and well on her way to receiving the infamous pink cadillac.  Now I must admit that I was not a consumer of Mary Kay until I met Lori.  But, now I have an insane addiction to  their mascara and eye cream! In fact, Lori and her Mary Kay cosmetics are the what the 411 Voices social media correspondents use to look camera ready on the red carpet!  Lori is so popular that we have to reserve her months in advance for special occasions and you can, too! She creates the cutest gift certificate packages when you give a make-over to a special someone!  Connect with Lori for special events hair and make-up 

 

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Lori McConnaha, Mary Kay rep and stylist for 411 Voices –  on the red carpet for the FRIEND MOVEMENT with Jennifer Ettinger and              Louise Sattler

 

Often our 411 Voices has a need for a photographer. We only make one call – to Joy Daunis from Joyous Photos in El Segundo.  Another longtime member of BCBC,  Joy has an eye for snapping a photo that depicts in a single shot the essence of an event. Recently, she photographed for our group the Asian Film Festival the Global Change Gala event.  I loved how she captured the “action” during this Red Cross Benefit.  Joy also loves to photograph reunions and family group photos – which is a gift I gave my hubby last year.   Also, know that Joy can offer lessons on how to work that camera you got as a holiday gift.  Here is Joy’s contact info: http://www.JoyousPhotos.com

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Photo of Kimberly Cheng, host of the Global Change Gala for the Red Cross during the Asian World Film Festival. Photographed by Joy Daunis

 

Your special someone likes bling?

 Lyn D Jewelry, owned by Lynette Vandaveer,  offers one of a kind pieces of wearable art at very reasonable prices!  I love Lynnette Vandaveers’ vision of creating beautiful creations.  Her heart and soul pours in to each piece.  Lynette has an active website that showcases her jewelry.

 

When it comes to fashion I must admit that I have another addiction to confess.  I love CABI clothing.  First because of the uniqueness of the designs and secondly because the clothing has a lasting quality.  Although 26-3034-AS-front.jpegCABI can be touted as a bit “pricey” the reality is that these clothes will outlast nearly anything else in your closet and still be “trendy”.   Plus, where else can you buy clothing and get the help of a great fashion advisor such as Kathy Gonzalez!  This dynamo knows how to pair the right clothes to the right person. CABI is a gift idea for the hard to buy woman in your life… Order that coveted gift certificate from Kathy buy clicking here.  By the way I LOVE the zigzag jacket that just arrived at my door this week!

And… to wear UNDER those fabulous CABI clothes are Ruby Ribbons foundations who are sold by BCBC member Tracy Farman.  They have special camisoles that take the place of cumbersome bras.  Also, their lace undies and other clothing pieces are so stylish.  Again… I may need a 12- step program to help save me from my Ruby Ribbon addiction!

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A GIFT FOR YOUR HOME

 

gallery2 copyLinda Straley is a decorating genius! I had her in my home to help “erase the beige” and before I knew it we were living in shades of teal and purple!  What a difference it made  and she can help you, too!  In fact –  give a gift certificate to yourself and maybe to someone who you know would love to facelift their living area but doesn’t usually treat themselves. AND…Linda also sells amazing sculptures and functional pieces of art. Her chandeliers rock!

Visit Linda Straley Designs for contact info and samples of Linda’s great work!

Now if you live in the Beach Cities consider giving loved ones gift certificates to these great places.

The FACE PLACE and MORE offers personalized facials and hair removal.  Owned and operated by seasoned professional, Linda Hirsch, this is THE place to go for pampering! Linda’s facial (with a neck massage) is fabulous for forgetting holiday stress!  Her prices are very reasonable and well worth every penny!

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Located in El Segundo, CA

After your fabulous facial – walk to HAIRLINES where you can continue your pampering with hair styling by the incomparable Geri Dahl.  Not only do you get great service here but, you are treated to the luxury of hanging out in a funky designed salon that pumps out the best of Motown!  (Sing – a – longs are optional!).  While at the salon treat yourself to her FABULOUS hair products. (The conditioner is divine!)   Geri makes info videos, too!

 

GIVE THE GIFT OF CARING

Last but not least is a very special gift option from  FirstLight HomeCare.  Chanel Garcia of BCBC has often said that Firstlight offers services beyond what other agencies provide.  Here are some examples:

  • New Mom assistance. Firstlight will bring a care giver to the home to help mom out. Even take care of the simple errands or watching older children.
  • Post-operative care.  Just  back from a stay at the hospital and need an extra hand to help around the house, do errands or drive you to appointments?
  • Respite care. This is HUGE. Imagine giving parents who care for adult children with Autism a day of respite. Even a few hours. This would be huge in helping to rejuvenate those who have much responsibility.
  • Helping seniors.  Give your elderly relatives the gift of assistance with everyday living needs or special care.
  • Special events.  Need an extra helper to care for an elderly relative during a wedding.  Firstlight can help.

If you have questions or would like to learn how to access a gift certificate contact Chanel Garcia.

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Senior care, respite care and new mom assistance – a gift certificate from Firstlight Homecare can make a huge difference this holiday season!

That leaves me.

Yep… as the social media marketing member of BCBC,  I represent a larger group of professionals- 411 Voices.  Our media marketing services are extensive.  We also have a full roster of experts who are nationally known media personalities and speakers.  Check out our full portfolio at 411Voices.com

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Happy Holidays!

 

Time for change… Meet the #411Voices Influential Network

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ANNOUNCEMENT TIME  –   I would like to proudly introduce to you the new look and name for what has been known since 2011 as 411 Voices:

411 Voices Influential Network

 

Recently, I have met many wonderful people via networking opportunities who ask me, “What is 411 Voices“?  They often are intrigued by the concept of nearly two dozen women, who are experts in their own professions, coming together to provide a large menu of services – ranging from consultative to philanthropic.   So, without further ado here is an “explanation” about our cadre of women experts-

Our cohesive team hails from across the globe and is comprised of professionals with diverse areas of expertise.  For starters we offer media marketing services including strategic planning (digital and traditional) and web development.  We are seasoned social media contributors, influencers and brand ambassadors who have  #SocialTV experience and”know – how”.  Our videos, books, articles and blogs are often hailed by others as “top- notch”!  We have a heart for philanthropy and support several endeavors that help causes from education to support for victims of domestic violence or cancer.

You never know where you will see one of us! From CNN, to Shark Tank to even national culinary events!  We even appear on the red carpet! This year many on our team will be present at the Vanity Fair social media week for the Academy Awards.

Meet  our experts 

Plus, together we are considered premium “think – tank” expert consultants who have offered their assistance to companies and organizations of various sizes. We work together – sans drama- to offer what is best for the client.

As part of our continued efforts to stay contemporary, we enlisted our resident animator, Dara Blaker, to  create our new  informational welcome video  that shows we also have a sense of humor!

Follow us on Facebook, Twitter and YouTube, too!

Coming soon – “In the spotlight” – a series for you to get to know some of the most creative people using social media to bring exciting content to YOU! 

BLOGS WORTH READING

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Do you read blogs to be inspired?  Perhaps to find some humor in life? Or maybe to add to your personal learning?

Which blogs do I read faithfully? Loads!  I could write a list that would take FOREVER to read.. but for now I will limit this list to some of my fun “must reads” !

 

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HouseofSquirrels.com

Welcome to the House of Squirrels  where Kitchen, Bella, Style and Doctor Squirrel bring a touch of France and Lifestyle to your home! Follow the adventures of these women as they travel all over the world.  Take for example this quest for the best burger!  Only to find it in Paris .  Enjoy the musings of all the Squirrels on  TWITTER.

If you are a #FOODIE and LOVE to follow shows like TOP CHEF or anything on the FOOD NETWORK then you will adore Margaret McSweeney of Kitchen Chat!  Her blog is one cooking video or chef interview after another!  This week alone Margaret attended a food bloggers convention where she met the one and only Robin Leach (champagne wishes and caviar dreams).  Margaret posts daily via TWITTER and is a #MustFollow!

Photo property of Margaret McSweeney KitchenChat.info

Photo property of Margaret McSweeney KitchenChat.info

HEALTHGIST  is a solid blog by Dr. Bola and Dr. Carol with one goal – keeping women healthy! A wonderful dose of health news is delivered to the inbox of those who subscribe.  Also, their blog has GREAT information for preventative health care! And… (yes. there is more) the toolkit is chocked full of quizzes that can determine if you need to check in with your physician for some ‘additional diagnostics”.

 

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My friend, Tommy Geraci, writes one of the most comprehensive blogs about television and film.  Teeco71.com  is for the person who LOVES to follow entertainment news! He also will be helping out with projects in the entertainment genre, particularly EYECON (stay tuned for his big announcements via his blog). TWEET  with Tommy for all the latest news.

I would be remiss if I didn’t mention the blogs of my colleagues ( in addition to Bola and Margaret) from the 411 VOICES INFLUENTIAL NETWORK.  See our media packet for all the members and their blog links.

Love to read BLOGS – May I recommend hopping over to TRIBERR!

Do you want our readers to check out YOUR blog? Feel free to list it in the comment section. 

A Special BlogTalk Radio Episode – Women Networking Groups

What are the benefits of joining a women’s networking group?

Why are women (and men) finding these groups integral to their business marketing plans?

What role does social media play with networking groups?

Meet three women from the BEACH CITIES BREAKFAST CLUB who share their experiences on why they joined a local networking group and the pearls of wisdom they have to share about growing their own business.

CLICK HERE to LISTEN 

Meet Anita Garcia! For more than 40 years she has represented the TUPPERWARE company.  She has seen products change, repurpose, come and go – all the while sticking with the company that was eco-friendly before others even knew what that meant.

Read more about Anita here

Michelle Velasco defines the words GO-GETTER! She is a real estate agent with a mission to buy, sell and make a difference. Her work via Keller Williams is her second or perhaps third career.

Read more about Michelle here

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December Newsletter: 2013 in Review, ASL Style

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Happy December! I know every year has 12 months, yet this year  seemed to have gone by in a flash!  I use to keep better track of the seasons, and time in general,  during those “parenting years”.  Back then I knew what month it was by which PTA project I volunteered to do.  October was the Halloween parade, December was buying teacher holiday gifts, and so on.  Now that my kids are grown and my status is that of having a “low occupancy home”, I realize  that I must  resort to keeping track  of time the old fashioned way- by using the Calendar app on my ipad!    Which explains why the alarm went off yesterday with a reminder that read:  “WRITE ANNUAL YEAR IN REVIEW BLOG TODAY”.

I know myself too well,  so I set another alarm and it went off  today with a bit of attitude  as the reminder message  read – “YOU FORGOT TO WRITE YOUR ANNUAL YEAR IN REVIEW BLOG – DO IT NOW!!”

So here it goes…  Nearly 4800 people have found our SIGNING FAMILIES  Facebook page.  I have used this social media page to help people to learn about sign language  (ASL) and the deaf community.  I also focused during the year on issues regarding Autism, Down Syndrome and education.  Then I sprinkled a hefty dose of humor, inspiration and giveaways!  We grew and grew with more than a thousand new friends joining us!

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Surprisingly, one of the most popular posts  was that of Daniel Radcliffe, aka Harry Potter.  In an effort to improve awareness about sign language usage in the United Kingdom, Daniel was asked to pose with a simple sign that asked readers to learn how to sign GOOD MORNING.  I found this article interesting and posted it, too.  WOW – what a response!  In fact, worldwide this campaign went “viral”.  I was glad our little “hamlet” could participate.

As with every good company, we were busy adding products and also revamping our website to reflect the change in how people do business online.  Our SIGNING FAMILIES website now offers online downloads for workshop attendees, more interactive elements and our newest product, the SIGN LANGUAGE EMERGENCY CHART  in American Sign Language with captions in English, Spanish and Mandarin (simplified).  Why did we create a quadra-lingual product? Simply, First Responders asked us to do so to help those with access and functional needs (AFN).  Plain and simple.

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This card has found its’ way in to thousands of emergency vehicles, uniforms and disaster response shelters nationwide. We were the most proud to have been able to donate many to our friends in Oklahoma, where I visited following the awful the series of tornadoes they experienced last May.  I invite people who work as emergency personnel to email me if you wish to learn more and to receive a complimentary copy:  Louise<at>Signing Families <dot> com.

It would be remiss of me to forget to mention that, it has been an honor to have met via workshops and conferences scores of  our First Responders, including CERT / NERT members. These people bravely  go towards disasters when most of us would flee.  I hope that my disaster preparedness and response workshops gave food for thought to all who attended as I know you all taught me so much, too!

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imageMeeoMiia came to us during 2013 to let us know that they were so  inspired by our logo and wanted to use it as a basis for their newest LOVE necklace. We were thrilled!  And, to celebrate we gave one as a giveaway to one of our subscribers!

It seems that wherever life takes me, including to events via OmgInsider or 411 VOICES I find people who are willing to take a few moments and give some love – ASL style. I posted some of my favorites photos below for you to enjoy!

It is no secret that social media overload can happen to anyone.  I am humbled that you found your way to this little ‘ol blog and read it to the end. Feel free to add your blog url below or to comment. Thank you and…

HAPPY HOLIDAYS!

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Back to School… What your student needs to put in their backpack that is NOT a school supply

Carolina Backpacks

Carolina Backpacks

WOW!  Is it me, or did this summer ‘fly by”?   Well, if it is August then that means just one thing to an educator/ parent/ retail store owner – BACK TO SCHOOL! 

Ahhh… the smell of new pencils, paper and notebooks! Oh wait- that was my memory from 30 years ago.. now in the year 2013 we have recollections of  the smell of a freshly unboxed iPad and earbuds!

Do we still have backpacks?  I hope so as I have amassed a list of what a student should put in their backpack that is NOT a school supply!

  1. A list of emergency contacts. Whether your students is 6 or 16, a list of emergency contacts can be a lifesaver. Don’t assume that the child will remember all their contacts  names, numbers and addresses. Also, having a cell phone is no guarantee either.
  2. List of any medications they are taking or any allergies. Consider using MediPal  to have all essential medical information on or in the backpack, itself.
  3. Emergency money for lunch or a cab ride home.  I still have a recurring nightmare of  when I was in second grade and had forgotten my lunch money.  My mom had to come and bring me lunch which wasn’t the bad part- it was the memory of our principal who was not the happiest “camper” in the world!  I would have rather skipped lunch then have to sit in the main office being “babysat”.. So, I always asked for emergency money after that!
  4. “Personal products” for your tween and teen girls- just in case
  5. Quarters- just in case an after school snack is needed
  6. Cell phone with spare charger or battery pack. Yes, I believe that students who are old enough to dial a phone responsibly and have after school activities should have a cell phone on them.
  7. Actual writing utensils- such as a pen and paper
  8. Calculator, if applicable
  9. BOOK-  YEP- I  said a BOOK.  This is to occupy their time when they have finished their work and need to do something constructive during free time. (Your student doesn’t like to read books? Try comics or a magazine)
  10.  Sense of humor, thick skin and information on how to get help (academic, emotional and other) , if needed.  School is tough and we all hope that our kids will come to us if they need some assistance. But, if  for some reason they feel they just can’t confide in a parent then they need to have some information on where help can be obtained.

In closing- there have been a few great commercials to remind us how our culture embraces BACK TO SCHOOL! My favorite is the MOST WONDERFUL TIME OF THE YEAR commercial by STAPLES. Here is a list of some more favorites from KidsWorld.

 

 RADIO GUEST NEWS:  This week on the Louise Sattler Show are our friends from MATHLIBS.org.  and Shara Lawrence-Weiss from MommyPerks.com,

To learn about the MathLibs  program and how you can give them a boost click here:  MATHLibs KICKSTARTER CAMPAIGN

Listen Live or via Download at 9pEt this Sunday HERE

Coming up: American Idol Top 10 – with Scott MacIntyre (LOVE his music and his story!)

Unraveling the mystery of mortgages with Maria West

homeguides.com

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If you are like me you have NO IDEA about the intracacies surrounding mortgages!  Frankly, I have relied on “hubby” to help me understand what I “needed” to know about obtaining our various mortgages . I am sure that I am not the only one.

Maria_WestIn hindsight, I really wished I had taken the time to learn more about what is involved with obtaining a mortgage (and finance in general).  So, to help further my own learning and anyone else who wishes to unravel the mystery of mortgages I have invited this Sunday, August 11, 2013 at 9-ET to the LOUISE SATTLER SHOW   LA based mortgage broker, Maria West.

Listen LIVE on the 411 VOICES radio network here

Download here to enjoy later!

Have questions? Post them below as a comment and we will try to get them answered for you during our interview.

I also have found these useful website to help further my understanding of the complex world of mortgages and other home finances!

RPM DICTIONARY OF TERMS

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DISCLAIMER:  Our guest is a broker from RPM Mortgage.  She will only talk in general terms regarding mortgages and home finance.  

This show and this blog is NOT to give individual mortgage or financial information or to endorse anyone mortgage or financial institution.  Due diligence is needed with each person’s own circumstance. Please seek individual professional advice. Thank you.

The Secret Revealed! Thanks MeeoMiia

UPDATE:  This contest is now CLOSED. The winner has been notified and we congratulate Debra Leavitt Jorgensen for winning the Meeo Miia ILY charm necklace!  (Selection was made via Random.org)

 

Yesterday, I posted a blog telling you that Meeo Miia and I worked on a concept which we would divulge tonight on the LOUISE SATTLER SHOW via Blog Talk Radio.  So, tonight we will!  LISTEN HERE

But, because we want to entice you to listen and participate in our #giveaway we will give you an early peek in to our secret…

HUGE thanks to Sherri Pellegren, owner of Meeo Miia –  for designing a beautiful  necklace based on the SIGNING FAMILIES  logo and embellished with loads of  I LOVE YOU – art .  The logo which was created many years ago for SIGNING FAMILIES by artist, Pat Roby, will be available for purchase on the MeeoMiia website. .

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AND ONE PERSON WILL WIN THIS NECKLACE FOR FREE as PART OF A

GIVEAWAY HAPPENING THIS EVENING!

HOW CAN YOU PARTICIPATE TO BE ELIGIBLE TO WIN?

CONTEST RULES for a prize provided by Meeo Miia and worth $85 (with a portion of the proceeds going to a deaf  school / association which supports deaf children and families)

Must enter on the day of the LIVE radio show- August 4, 2013

Must  reside in the United States and not affiliated with 411 VOICES or Meeo Miia

One winner will be chosen who complies to the following criteria….

 TO ENTER TO BE ELIGIBLE TO WIN YOU MUST DO ONE OR BOTH OF THE FOLLOWING (which enhances your chances to win, if you do both)

VIA TWITTER POST:

    I just entered a contest by  @MeeoMiia 4 their new #ASL  Necklace  #MeeoMiiaLovesASL via Louise Sattler SHOW on BTR #411VOICES

   OR  via  FACEBOOK go to SIGNING FAMILIES  and comment under the announcement using #MeeoMiiaLovesASL 

  WINNER IS CHOSEN VIA RANDOM SELECTION AND ANNOUNCED ON THIS BLOG

To see the reveal scroll to the bottom of this blog post. 

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DRUMROLL!

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