Why Instagram is a GREAT Choice for Engagement
I started to be a shutterbug in 1967 – the year my parents took us to Disneyland. I must have snapped every photo on my roll of 24 within minutes of arriving to the gates where Mickey Mouse stood! Since then I have snapped THOUSANDS of photos including countless pics of places I have visited. Which is why when Instagram, a photo driven social media site that depends on engagement, became all the rage and I quickly became – “an early adopter”.
SNAP – UPLOAD – HASHTAG
Instagram is a virtual photo album that you share with your friends and family. It also enables you to engage an audience by using a common entity known as the hashtag #. The pros of Instagram are that you can use endless hashtags which helps like – minded people find you and your product or service. You can instantaneously share your image on to TUMBLER, FACEBOOK and TWITTER, as well. Your photo of your trip to Italy can be a useful tool for those wishing to learn about places to visit and was found simply because you uploaded a photo of Venice and tagged it #Italy #Travel #Venice.
The cons of Instagram is that it is best used as an app and not very computer friendly. Another con is that you cannot really comment effectively. A big ‘ol heart for “ I love it” usually is all one can say. Those who like to read comments are best to post on FACEBOOK.
Caution– for those who think that Instagram is about snap- upload- hashtag and SELL you are WRONG. Instagram engages an audience and may entice them to seek out more information but the company frowns heavily on direct sales and will “ding” you if you repeatedly try. So don’t add any pricing or personal contact information on any of your posts!
Lastly…Want to have a lot of people enjoy and remark on your Instagram photo? Simply do a group selfie with half a dozen celebrities at the OSCARS! Just ask ELLEN!